RAC will kick-off the next AFL season as naming rights sponsor of WA’s first Women’s Derby, extending its existing partnership with the West Coast Eagles and Fremantle Dockers.
RAC Executive General Manager Advocacy and Members Patrick Walker said the new sponsorship would provide further opportunities for RAC to spread road safety awareness.
“We’re proud to be the inaugural sponsor of the RAC Derby— a natural extension of our existing partnership with the Eagles and Dockers’ though the men’s Derby,” Mr Walker said.
“While we’re passionate about supporting our Western Australian sporting teams, we’re even more passionate about saving lives on WA roads.
“This is another opportunity for us to reinforce critical road safety messages to hundreds of thousands of spectators each year, so we can help reduce the unacceptable number of deaths and serious injuries on our roads.
“Participating in one of WA’s most significant sporting events has already proven an effective road safety platform, allowing us to highlight the impact of road trauma across our State.
“It will also allow RAC to deliver more benefits, experiences and memories for our members and the wider Western Australian community.”
The RAC Derby sponsorship supports RAC’s advocacy priority to create a safer WA. For more information visit rac.com.au/derby.
Media contact: RAC media team, 0401 703 719 or firstname.lastname@example.org